Asked By: Carlos Gonzales Date: created: Jan 10 2024

Is Heineken Zero bringing nonalcoholic beer to the Super Bowl

Answered By: Malcolm Peterson Date: created: Jan 10 2024

Heineken is bringing its non-alcoholic beer to the Super Bowl, with help from Marvel’s Ant-Man, continuing a partnership that began during college football’s championship game. A 30-second spot for Heineken 0.0 will run in the game’s first half. It continues a campaign that began with a 15-second ad that debuted on Jan.9, the same day as the college football title game.

  1. It plugged the beer and “Ant-Man and The Wasp: Quantumania,” which premieres in theaters on Feb.17.
  2. That spot (below) stars Paul Rudd, as will the Super Bowl ad.
  3. Marvel Studios’ partnerships team produced the creative in collaboration with Heineken 0.0, Publicis agency Le Pub and production company Bullitt.

In a Super Bowl that will be filled with ads from a variety of alcohol brands, Heineken USA said it would make a mark as the first non-alcoholic adult beverage to run a Super Bowl ad. Beer brands from Molson Coors and Anheuser-Busch InBev, as well as Crown Royal and Rémy Martin, are running Super Bowl ads this year after AB InBev last summer surrendered exclusivity on alcohol ads, which it had held since 1989.

Heineken 0.0’s ad comes as mindful drinking and low- or no-alcohol lifestyles gain popularity and the non-alcoholic beer category is rapidly growing. The non-alcoholic beverage category is poised to grow by 27.6% among 21-to-24-year-olds by 2025, based on data from beverage industry analysis firm IWSR recently cited by Molson Coors.

The company this month added to its non-alc portfolio with a new booze-free canned cocktail line called Roxie.

Asked By: Graham Bailey Date: created: Jan 05 2023

What is the song on the Heineken advert

Answered By: Anthony Peterson Date: created: Jan 07 2023

Heineken Advert – You’ll Never Walk Alone Men Included’ as they feature a cover of the song ‘You’ll Never Walk Alone’.

Who is the most famous person in the world beer commercial?

An error occurred. – Try watching this video on www.youtube.com, or enable JavaScript if it is disabled in your browser. His blood smells like cologne. His hands feel like rich, brown suede. The police often question him, just because they find him interesting. Dos Equis print ads, featuring The Most Interesting Man in the World. In a time when craft beer was taking over the U.S. and sales on imported beer were dipping, Dos Equis found a way to make their beer desirable. The main reason the Dos Equis campaign is so worth mentioning is not because sales rose significantly in the first year.

It’s noteworthy because they took a polar opposite approach than that of every other beer brand. While Budweiser was making ads directed towards young, party crazed dudes, Dos Equis opted to feature a Hemingway-esque worldly gentleman—a figure to aspire to. That’s not to say that their ads lacked a sense of humor.

On the contrary, they traded in stupid funny for witty one liners. Stay thirsty, my friends. Speaking of lines, The Most Interesting Man in the World’s catchphrase was so popular that it eventually became an internet sensation. The memes featured Goldsmith’s poised, straight-on stare paired with variations of the tagline, “I don’t always drink beer, but when I do I prefer Dos Equis.” It was the kind of success (and free publicity) that a brand can only hope for.

Who is the yellow Ant-Man?

Marvel Cinematic Universe – Corey Stoll as Yellowjacket as depicted in the film Ant-Man (2015).

  • Darren Cross / Yellowjacket appears in the live-action Marvel Cinematic Universe (MCU) film Ant-Man (2015), portrayed by Corey Stoll,
  • An alternate timeline version of Hank Pym / Yellowjacket appears in the Disney+ / MCU animated series What If.? episode ” What If. the World Lost Its Mightiest Heroes? “, voiced by Michael Douglas,
Asked By: Curtis Brooks Date: created: Jan 28 2024

Is Heineken beer in SkyFall

Answered By: Sean Foster Date: created: Jan 31 2024

Heineken has been a partner of the James Bond film franchise since Tomorrow Never Dies (1997), but James Bond himself only drinks the Dutch beer in the latest films SkyFall (2012) and SPECTRE (2015). Though beer drinking may seem like a radical departure for 007, it is not the first time he’s had a beer, either on screen or on the page.

The literary character was known to occasionally order a beer (including Löwenbräu, Miller High Life and Red Stripe ), typically favoring pale lagers. In the 1989 film Licence to Kill he orders a Budweiser with a lime (although never gets to drink it), and in 2008’s Quantum of Solace he has a beer with Felix Leiter in a Bolivian bar.

For each film they are involved with, Heineken produces tv commercials and 007 branded bottles and other collectibles, many of which can be found on eBay, Tomorrow Never Dies During the rooftop motorcycle chase in Saigon, Bond returns the bike to street level by using a parked truck which carries cases of Heineken beer as a ramp.

  1. Cans fly in every direction.
  2. Several kegs of Heineken are seen when the motorcycle briefly skids.
  3. A funny commercial was created where several peoples (supposedly) named James Bond say their name, and finally Pierce Brosnan utters the famous name.
  4. Watch Tomorrow Never Dies Heineken commercial The World is Not Enough Heineken once again released ads related to 007 and The World is Not Enough, introducing the slogan “Some things shouldn’t be shaken or stirred”, for example the ad pictured on the left.

Watch Heineken commercial starring Q Die Another Day Heineken beer is displayed prominently in the movie, but Bond doesn’t drink it. The hoodlums sitting at the table near the Hotel de los Organos bar are drinking bottles of Heineken. Heineken is also mentioned in the closing credits.

  • A funny commercial featuring John Cleese as Q was released at the time of the movie.
  • Watch Die Another Day Heineken commercial Casino Royale Heineken beer bottles can be spotted in Casino Royale, for example in the shopping area of the Miami airport, but again, Bond doesn’t drink it himself.
  • The accompanying advertising campaign included a television commercial featuring Eva Green, who stars as Vesper Lynd in the film.

The ad, directed by Oscar winning director Steven Gaghan, was shot on the Casino Royale set in the Czech Republic and broadcast in 30 and 45 second versions on TV and cinemas through-out November and December 2006. Watch Casino Royale Heineken commercial Quantum of Solace Heineken’s commercial activities related to Quantum of Solace included a commercial featuring Bond girl Camille (Olga Kurylenko).

  1. Watch Quantum of Solace Heineken commercial SkyFall In SkyFall, Bond finally drinks the beer himself.
  2. In the bar scene where Bond is “enjoying death” and playing a drinking game, several Heineken bottles can be seen on the bar and some Heineken crates are placed behind the counter.
  3. Director Sam Mendes told GQ Magazine in June 2012, “There is a moment where he drinks Heineken, or rather a beer.
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But there is a story reason for that. And he does drink other things.”. In SkyFall we also see Bill Tanner (Rory Kinnear) drinking a Heineken. Heineken announced in February 2012 that it would be a partner of the movie SkyFall, The integration, which will include Bond images on packaging, marks the largest activation in the brand’s 15-year partnership with the 007 franchise, according to the brewer.

Bond, played by Daniel Craig, starred in a Heineken ad together with Bérénice Marlohe. The spot, which ran globally, is by brand agency-of-record Wieden & Kennedy, Amsterdam, and directed by Sam Mendes, the film’s director. SPECTRE In the 2015 movie SPECTRE, James Bond once again drinks Heineken beer.

The bottle can be clearly seen in the hotel room at L’Americain in Tangier, Morocco, and Bond even uses the beer to discover a secret. For SPECTRE, Heineken also created a special advertising campaign starring Daniel Craig, read more about it and watch the video here,

  • An event was organised at the Hoover Dam where a “Spygie” (selfie) was taken from space of actor Dave Bautista (who plays villain henchman Mr Hinx) and a group of influencers.
  • No Time To Die Heineken has released a 007 related commercials for No Time To Die, featuring Daniel Craig, this time promoting their alcohol free Heineken 0.0 ( watch No Time To Die commercial ) and other commercials,

In September 2021, the commercial ‘worth the wait’ was released, referring to both the movie’s delay and the research that Heineken tasted better after 20 minutes. Heineken Experience In the Heineken Experience in Amsterdam one room is dedicated to James Bond and sometimes props from the latest film are displayed there.

Who is Luis Ant-Man?

Ant-Man and the Wasp: Quantumania director Peyton Reed defends his decision to leave one of Scott Lang’s close friends out of the movie. Who Does The Heineken Beer Commercial Ant-Man and the Wasp: Quantumania has no shortage of appearances by characters new and old to the MCU. But among these characters, fans might have wondered what happened to Michael Peña’s Luis. In the first Ant-Man, audiences are introduced to Luis, Scott Lang’s cellmate, best friend, and sidekick.

Peña’s comedic performance and chemistry with Paul Rudd made him a fan favorite when the first film was released, so audiences were excited to see him return for the third film. However, Luis does not return for Ant-Man and the Wasp: Quantumania – in fact, none of Scott’s old gang does. The movie instead focuses entirely on Scott’s family unit – his daughter Cassie, his partner Hope (also known as the Wasp), and Hope’s parents Janet Van Dyne and Hank Pym.

While it makes sense that the third installment in the Ant-Man trilogy would focus more on family, the exclusion of Luis disappointed fans. In an interview with The Hollywood Reporter, director Peyton Reed explained why Luis, Dave, and Kurt didn’t return for Ant-Man and the Wasp: Quantumania,

There were no versions of this movie, There are a lot of characters in the movie. We obviously have our Lang, van Dyne and Pym family, but then we also introduced Kang, MODOK and all of our Freedom Fighter characters. So we had to make decisions early on about what stories we could tell and what stories we couldn’t tell,” Reed said.

“I love those characters. They were really, really fun and part of the Lang family, but as we got further and further into and knew we wanted to bring the family into the Quantum Realm pretty early in the movie, it just didn’t make sense,” When asked if the decision to make Scott and Cassie’s relationship the movie’s main focus was influenced by Black Panther: Wakanda Forever ‘s original script, Reed explained that Scott and Cassie’s relationship has always been central to the Ant-Man films.”.Scott has always had an uneasy relationship with time, even back in the first movie.

  • He’s done prison time, and he just hasn’t had enough time with his daughter.
  • And in the first movie, he had to earn that time together,” he explained.
  • Cassie is now a young woman who has her own ideas about what it’s like to be a hero, and those are not always the same ideas that Scott Lang has.
  • We also liked the idea that she’s at an age now where she can be critical of her dad.

She looks at him and says, ‘What are you doing with your life? You’re signing books. You’re looking in the rear view mirror, and there’s plenty more injustice out there that needs to be dealt with. Why aren’t you doing anything?’ So that struck us as a great progression of that relationship.” Whether Luis or Peña’s time in the MCU is over is unclear.

There’s no reason to assume Luis couldn’t return for a future Ant-Man film or make a surprise appearance in any other Marvel Studios shows or movies. With the continued exploration of the multiverse, fans could potentially get to see Luis from different universes. While exploring different versions of characters has been reserved for MCU main characters like Spider-Man, Doctor Strange, and Loki, alternate versions of Marvel side characters like Rachel McAdams’ Christine Palmer and Aaron-Taylor Johnson’s Quicksilver have been introduced to audiences previously.

With that precedent set and no confirmation one way or the other from Peña or Reed, fans may not have seen the last of Luis. Ant-Man and the Wasp: Quantumania is now playing in theaters. MORE: An Ant-Man Game Could Be Marvel’s Version Of Grounded Source: The Hollywood Reporter

Asked By: Adrian Jenkins Date: created: Mar 08 2023

Can Muslims drink 0% Heineken

Answered By: Morgan Hayes Date: created: Mar 11 2023

Non-alcoholic beer is haram, not halal, because it has a small amount of alcohol. The Qur’an forbids it, so all non-alcoholic beer should be avoided by devoted Muslims.

Asked By: Miguel Young Date: created: Mar 29 2024

Do Muslims drink non-alcoholic beer

Answered By: Dylan Hayes Date: created: Apr 01 2024

Any Alcohol = Haram? – As non-alcoholic beers often contain 0.05% to up to 0.5% ABV. Even alcohol-free beers that claim 0% alcohol, actually can contain up to 0.05%. The amount of alcohol present in non-alcoholic beer is so minuscule that it is considered negligible.

This means that it is unlikely that the alcohol content will have any intoxicating effect on the person consuming it. Additionally, non-alcoholic beers are often brewed with other ingredients such as hops and grain, which are both considered halal. However, technically, if they contain any alcohol at all, however minimal, it will be considered haram,

At least that’s the typical conclusion people get to. But it’s not so simple,

Why is Heineken Zero so expensive?

Cost of ingredients – If you go out to any pub or restaurant, you have plenty of options for non-alcoholic alternatives. You could choose a range of soft drinks such as coke, lemonade, tonic water or fruit juices for example. Therefore, if you want to convince consumers to try an alternative to these options, you need to produce a high quality, great tasting drink.

  1. Alcoholic beers somewhat rely on alcohol to give consumers the taste they expect.
  2. However, as you remove alcohol, the lack of flavour and aroma is generally missing from non-alcoholic beers.
  3. To compensate, brewers are using a whole host of botanicals to replicate and differentiate from the alcoholic versions.
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Using ingredients such as vanilla and saffron are expensive, a lot more so than that of alcohol. These expensive botanicals are another reason why your non-alcoholic beers are more expensive than you would expect!

What was the old Heineken slogan?

Refreshes the Parts Other Beers Cannot Reach – Creative Review Heineken Refreshes the Parts Other Beers Cannot Reach’ was written by Terry Lovelock in 1973, when he was a copywriter at the Collett Dickenson Pearce ad agency. It was a golden time in British advertising, and CDP was at its peak: led by Frank Lowe the agency set a benchmark for creativity in ads.

Despite this, the gestation period for the Heineken line was a painful one. “The Heineken thing was the nearest I ever came to suicide,” says Lovelock now. “Normally you get a brief that’s a few pages of information, but on this occasion all we got was a piece of yellow card that said ‘refreshment’. That’s what they wanted to convey: refreshment.

After about six weeks, I was ready to chuck myself out the window, because I couldn’t think of anything original enough to say.” Lovelock headed to Marrakech in Morocco for inspiration, on the back of a Ford shoot that was taking place there. The line came to him at 3am one night and he wrote two scripts based on it.

Lowe’s response was typically restrained. “I took the scripts back to Frank and his words were ‘oh, they’ll buy this’,” says Lovelock. “I thought that’s about as positive a reaction as you’ll get. And they did – he sold it.” As with so many of the slogans on our list, the expression is now part of everyday speech, despite the fact that Heineken stopped using it in the late-90s.

It even received royal approval in the early 1990s, when Prince Charles pronounced in a book on watercolours that “painting transports me into another dimension which, quite literally, refreshes parts of the soul which other activities can’t reach”. Advertising accolades rarely come higher.

Asked By: Martin Edwards Date: created: Jul 12 2023

What is the slogan for Heineken

Answered By: Lawrence Martinez Date: created: Jul 15 2023

Maybe it was Chance the Rapper. In March, the artist called a new Heineken ad racist, and many agreed with him. The spot for the brand’s light beer featured a bartender sliding a bottle of beer past a collection of dark-skinned extras to a light-skinned woman further down the bar, followed by the tagline, “Sometimes, lighter is better.” Heineken pulled the ad and responded to critics by saying the tagline referred solely to “the benefits of the beer itself,” adding, “unfortunately, the line has been misinterpreted by some people, this was of course never our intention and we are taking the feedback to heart.” Now Heineken has announced a shift in brand positioning, not as a result of that earlier controversy, but certainly rooted in some of the same issues it raised.

Global senior brand director Gianluca Di Tondo says it’s a result of research into both the sentiment and strategy of its recent campaigns, and the brand’s new direction aims to take away any room for misinterpretation, as well as better communicate with young people around the world. Heineken’s “Open Your World” tagline has been around for years, but when the brand tested it recently, there was pushback for the first time.

“The main pushback was, if you look at that tagline in a rational way, it asks the consumer to do something,” says Di Tondo. “It’s asking them to cross their own border. And this was adding to an already high level of stress they consider to have on their shoulders, compared to the previous generation.” Who Does The Heineken Beer Commercial The new approach revolves around looking at life with a fresh perspective. “It’s inviting consumers to look at life to get the most out of it,” says Di Tondo. “We tested this approach and it resonated very well because it gives them a positive spin, and allows us as a brand to tell more light-hearted stories.” Heineken is launching a new campaign of ads during the Italian Grand Prix Formula One race.

  • To the casual observer, the spots are no different from the brand’s consistently goofy, if a bit cheeseball, ad approach–a big party! a misunderstanding!–like a beer version of a Mento’s ad.
  • But there is one noticeable absence.
  • A tagline.
  • Taglines are always open to interpretation, and then you’re open to a cultural trap,” says Di Tondo.

“With ‘Open Your World,’ the way a guy in Bombay would interpret it was different than a guy in Toronto or someone in Sao Paulo. We decided to simplify.” Playing it safe isn’t necessarily a bad idea, particularly after your biggest earned media hit of the year is an accusation of racism.

  1. But the new approach seems to also rule out work like 2017’s “World’s Apart,” a surprisingly compelling look at what happens when strangers with differing political and social views share a beer.
  2. For now, Di Tondo says the goal is keeping things as light and clear as possible.
  3. If we want to say something we’ll say it in the communications, and translate it in the local language so it makes sense to everyone as intended,” he says.

“We won’t ask the consumers to decode these themselves. This will increase the success of the campaign because it will increase people’s ability to understand what we’re saying.”

Asked By: Walter Adams Date: created: Aug 02 2023

Who is the singer in the Heineken superstition commercial

Answered By: Roger Henderson Date: created: Aug 04 2023

Heineken 0.0 TV Spot, ‘Cheers With No Alcohol’ Song by Stevie Wonder – iSpot.tv.

What is the oldest beer commercial?

The Oldest Beer Commercial The oldest beer advertisement in the world was “published” in Mesopotamia on a stone slab, which was found to date from around 4000 BC, It read: “Drink Elba, a beer with a lion’s heart”, accompanied by a depiction of a headless woman with large breasts holding goblets of beer in each of her hands,

  1. Drink Elba, a beer with a lion’s heart.
  2. This archaeological artifact was discovered by (1947-2007) who is considered a beer Indiana Jones, and he earned this epithet by searching for beer roots and the role of this drink in ancient societies and culture, which is why he visited 44 countries.
  3. He found about beer in Egypt, sailed the Amazon in search of missing black beer, traveled the Andes on a trail of beer brewed with strawberries the size of a baseball.

With Professor Solomon Katz of the University of Pennsylvania, Eames theorized that beer was an important factor in creating sedentary and civilized societies. Eames believed that beer was the most feminine drink and believed that ancient communities considered beer to be the gift of the goddess rather than the god, and evidence of this is the connection with the beer goddess Ama-Gestin and Ninkasi.

Although there is no evidence for this in the form of photographs or any other document, Eames claimed to have found the oldest beer advertisement, a stone slab from Mesopotamia given around 4000 BC. Eames claims that the board contains the message ” Drink Elba, a beer with a lion’s heart”, along with a depiction of a headless woman with large breasts holding goblets of beer in each of her hands.

: The Oldest Beer Commercial

What beer does The Most Interesting Man in the World drink?

The Most Interesting Man in the World doesn’t always drink beer – here’s the proof Most Interesting Man in the World retires in style Dos Equis doesn’t always retire their Most Interesting Man, but when they do, they send him to Mars. Here’s a look back at some of our favorite one-liners from the thirsty spokesman, who now lives in southern Vermont. In those famous beer commercials, the character dubbed The Most Interesting Man in the World proclaimed that he doesn’t always drink beer, but when he does he prefers Dos Equis. Now we have proof he doesn’t always drink beer. Jonathan Goldsmith, the Vermont resident who portrayed The Most Interesting Man in those wildly successful beer ads that ended in 2016, is now doing commercials for Astral tequila. The new character isn’t referred to as The Most Interesting Man in the World, but he sure seems interesting. In one ad Goldsmith, who lives in Manchester, is sitting at a desk in his character’s lavish home, wearing a blindfold and calmly cutting the wires of an explosive device, when his butler comes in and tells him an astronomer wants to name a star after him. “Which one?” Goldsmith asks. “The sun,” the butler says. “This calls for tequila,” Goldsmith says, whipping off his blindfold for the dramatic reveal. Then, much like in the Dos Equis commercial, Latin guitar plays as Goldsmith delivers his closing line: “Astral (pause for effect) tequila.” In another ad, the butler tells Goldsmith’s character he’s going to win a Best Actor award. Goldsmith notes that the movie hasn’t come out yet. “They trust you,” the butler tells him. Unlike that award-winning movie, the commercials have come out. They premiered Tuesday on television and online. Contact Brent Hallenbeck at 660-1844 or [email protected]. Follow Brent on Twitter at www.twitter.com/BrentHallenbeck. : The Most Interesting Man in the World doesn’t always drink beer – here’s the proof

Asked By: Isaiah Clark Date: created: Dec 15 2023

Who is the singer in the beer commercial

Answered By: Philip Jones Date: created: Dec 15 2023

While many sports fans are eagerly awaiting Super Bowl LVII between the Kansas City Chiefs and the Philadelphia Eagles, many fans will be tuning in specifically for the famed commercials. In the midst of the many commercials that have been filmed for this monumental game, Busch Light has partnered with GRAMMY Award-winning, Sarah McLachlan, to create a commercial that pairs beer with animal rights activism.

At the start of this Busch Light spot, viewers see the guide to “Cold and Smooth Survival Skills,” which features three mandatory requirements for heading to the mountains: food, drink and shelter. To speak on the importance of the “shelter” aspect, McLachlan appears from a tent in the middle of the mountainous outdoors.

With a white wolf by her side, her song “Angels” begins to play in the background. This tune immediately sparks a familiar memory as it is widely known as the soundtrack to the heartbreaking American Society for the Prevention of Cruelty to Animals (ASPCA) commercials.

  1. In this case however, McLachlan’s presence is a bit more lighthearted.
  2. The Busch Guide | Shelter | :30 – YouTube Busch Beer 9.63K subscribers The Busch Guide | Shelter | :30 Busch Beer Watch later Share Copy link Info Shopping Tap to unmute If playback doesn’t begin shortly, try restarting your device.
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More videos

Who are the famous people in the beer commercials?

Bud Light’s spot will star actor Miles Teller and his wife, Keleigh Sperry. Budweiser’s ad will feature a Kevin Bacon voiceover. Sarah McLachlan appears in a comedic spoof in a Busch Light commercial.

Is John Hoogenakker in a commercial?

Spectrum One TV Spot, ‘Advanced Wifi: Guests’ Featuring John Hoogenakker – iSpot.tv.

What advert is Ryan Reynolds in?

Ryan Reynolds can’t get enough of Wrexham – in fact, striker Paul Mullin has replaced Reynolds’ wife Blake Lively as his “ride or die,” according to the actor in a playful new spot for Mint Mobile. Adland darling Ryan Reynolds today rolled out a new ad for wireless company Mint Mobile showcasing the Deadpool actor’s love for Wrexham AFC striker Paul Mullin.

In a 30-second spot, Reynolds explains that, at Mint Mobile, a family plan can constitute as few as two people – “which means that you and the one most important person in your life can be on a family plan and each pay just $15 a month.” But viewers quickly learn that Reynolds’ “ride or die” is not his wife, actress Blake Lively, but rather Paul Mullin, forward for the English Football League Two club Wrexham.

“My wife is just going to have to try again next season,” Reynolds quips. Reynolds and It’s Always Sunny in Philadelphia co-creator Rob McElhenney acquired the historic Welsh football club in late 2020, and have since highlighted the organization in a variety of ads and even produced a documentary chronicling the team’s performance under their ownership,

The new Mint Mobile spot was created in partnership with Maximum Effort, Reynold’s creative and production agency – which sold to connected TV company MNTN in 2021. Reynolds, who was a part-owner of Mint Mobile, agreed to sell the company to T-Mobile earlier this year in a deal valued around $1.35bn.

The acquisition is expected to close later this year. The campaign will deploy across TV and social channels, starting today.

What does the Viking say in the Heineken commercial?

In the ad the Viking says ‘ Your family tortured my first wife and stole my second favorite goatnow you want to marry my daughter ‘. Then he is handed a Heineken Silverand all is well!

Who are the actors in the Stella Artois beer commercial?

US Ad of the Day: Stella Artois invites fans to an exclusive dinner party with superstars A new spot called ‘Let’s do dinner’ promises fans a chance to attend ‘The World’s Most Fascinating Dinner’ party with Matt Damon, Zoe Saldaña, Jeremy Allen White and Ludacris.

  • Ever wanted to ask Matt Damon about his time filming the Bourne franchise, or Ludacris about the writing process behind his seminal 2001 single, Move Bitch over dinner? A new sweepstakes from Stella Artois might grant you your wish.
  • Today, Anheuser-Busch’s Belgian lager released a star-studded TV commercial called ‘Let’s do dinner.’ In the ad, Matt Damon, Zoe Saldaña, Jeremy Allen White and Ludacris toast Stellas and invite fans to join them at ‘The World’s Most Fascinating Dinner,’ which will occur on Thursday, September 21 in New York City.

The effort also supports Water.org, a charity co-founded by Damon dedicated to solving the global water crisis. For a chance to win a seat at The World’s Most Fascinating Dinner, consumers must reside in the US and be at least 21 years of age. Free entry begins today at www.stellaartois.com/letsdodinner.

On September 4, 15 grand prize winners will be announced. Each will receive travel and accommodation for two, along with two seats to. Alongside the Grand Prize winners, Stella is giving fans chances to win instant prizes like Stella merchandise and $25 Uber Eats gift cards. According to Stella Artois officials, ‘Let’s do dinner’ represents one of the brand’s most fully-integrated campaigns in the past five years.

It also builds on its mission to encourage consumers to pair Stella with good food and good conversation (like “We are thrilled to dive into this next step in Stella’s journey, reinforcing the brand’s role in driving authentic connection and conversation around meals,” said Stella Artois’ vice-president of marketing Marcela Garcia in a statement.

The spot, developed in partnership with creative agency Anomaly, will run across television from Memorial Day to Labor Day across the US. Credits Agency: AnomalyProduction: Arts & SciencesCasting: Grande Morris CastingCeleb handling agency: SynergyEditorial: School EditingColor: Alter EgoVFX: Fort York VFXAudio: Grayson Music Group

Interested in creative campaigns? Check out our and sign up for our so you don’t miss a story. : US Ad of the Day: Stella Artois invites fans to an exclusive dinner party with superstars